Digital Marketing Blog
Social media has taken the world by storm. There are hardly any companies that remain uninformed regarding the perks associated with social media.
There are so many ways in which companies can develop a relationship with their clientele while using a website, both for current and prospective clientele.
When it comes to running businesses, communicating with clientele is what it’s all about in order to garner customers regularly. Fortunately for those of us living in this digital era, communicating has a lot to do with how the internet is used to present our work.
With the advent of the internet has come a wide range of options and platforms that allow both businesses and individuals to keep their presence visible in the online world. LinkedIn is one such platform that has made some pretty serious impacts across the globe.
Annual reports are an essential part of running successful businesses. Effective annual reports are the ones that stand out and help distinguish you in your line of competition, while helping to reinforce the relationship you share with stakeholders.
There is a saying that states, “Content is King”. In other words, the content you provide on your website or any other platform can either be the means for your viewers reading further or it can turn them away, sometimes indefinitely.
Holding on to investors is perhaps one of the most crucial steps for companies to sustain their business, especially in the long run. In order to hold onto investors, companies can now be found using all kinds of methods.
The mining industry is known for the profound work it undertakes. Historically speaking, the mining industry has been notoriously known for not taking enough steps to ensure the proper safety and well being of the workers.
Admittedly, footers aren’t the sexist part of a website, that’s the design team behind the websites. 😉 Joking! They can be super functional while enhancing the appeal of a website. I hope that some of these give you inspiration, if you’re in need of a website refresh.
I wrote a blog post that required me to look at 500+ websites of mining companies. There was an alarming amount of public companies with websites that are not secure. If you’re not worried about security, then you should be concerned about your Google search rankings.
Having your stock information prominently displayed on your website is important to keeping your investors informed. I’ve went through the top 500+ mining companies that have websites and pulled out the best 15 examples with a stock price banner on the website.
Introducing the Virtual Chief Marketing Officer (vCMO). We may have borrowed the idea from the virtual CFO concept! The fact is, not all companies need or can afford a full-time CMO. But, all companies need a way to increase the pace with which they are growing.
There is unbelievable power in operating your company with rapid growth in mind. One of the best ways to fuel that growth is marketing through the web. Unfortunately when it comes to digital marketing there are too many EXPLOSIVE, TREMENDOUS,…
If you own or manage a business, you should know what your competitors are up to at all times. More facts. Less guessing. Because everyone…
Whenever you Google a business, on the left-hand side you see the regular search engine results, which are ranked via Google’s search engine algorithm. On the right hand side, there’s something called a “Knowledge Panel”. This Knowledge Panel is what…
Learn about the magic of remarketing. We discuss how remarketing technology works and how it can be used from a business perspective!
This blog touches upon digital marketing and the online advertising method that has lead to the fastest ROI time and again; Paid Search. Enjoy!
With CASL updates back in the news cycle there is no better time to review the Canadian Anti Spam law and discuss opportunities to capitalize on it!
An overview of the steps required to create a holistic content marketing strategy. The importance of targeting niches, and running campaigns by the numbers.
This post will help you determine what keywords are best for your website by helping you determine three important factors quality, traffic and competition.
Google Plus for Business is a great tool for local search engine optimization; in fact we believe every business needs a presence on this platform!
Is SEO, internet marketing, and digital marketing three different terms to say the same thing? We don’t think so. Click to learn why we like to call it…
Is there actually any benefit to faking the number of social follows you have? Here’s our two cents.
It is very easy to exclude your IP address from Google Analytics, all you have to do is follow these three easy steps.
We understand that it can be hard at times to keep up with the Google changes, but you need to understand them as they are affecting your rankings.
Web Marketing or as some refer to it as Inbound Marketing is a broad term used to describe marketing campaigns executed online. Unlike traditional forms of marketing – the level of tracking and information you, the marketer, can gather is like no other marketing tactic ever before.
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Guest blogging can be a very powerful tool to increase the traffic to your site, reaching out to a new captive audience.
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