RIGHT TIME, RIGHT MESSAGE!
THE JOURNEY OF A LEAD
We all require a little T.L.C every now and then. When it comes to nurturing your leads, this means personalized conversations and content that speaks to their unique needs. It turns out one size rarely fits all!
KEEP ON ENGAGING
I’m sure you’ve heard that it takes upwards of 12 touch points before a prospect makes a decision. The tricky part is actually measuring each of those touch points, and ensuring the message is loud, clear & consistent!
Most B2B organizations today have some form of marketing automation in place. Hubspot reports 49%. Whether you’re doing this or not, the question is how much is it actually helping you to grow your revenues!